Top 5 Cashback Plugin Features Which Integrate with Minimum Effect on your Infrastructure

If you have an online cashback website, you have probably considered adding a browser plugin to engage with your users more closely. In this article we’ve assembled the most popular cashback plugin features, which can be integrated into your current infrastructure with minimal efforts.

1. Cashback Notifications

cashback sliderWhy This Feature Is Important: Notification slider is the number one feature for any cashback/coupon add-on, as it makes sure your user never forgets to use your affiliate link when making purchases online.
Live cashback notifications remind your users that they will get cashback at the exact time they visit the merchant website, and enable your affiliate link with just a click of a button.
Notification slider it is always noticed by users, and at the same time it is not intrusive into user experience and brings next to zero negative reaction from users. This is reached by displaying the notification at the exact moment when user needs it: at the moment of browsing your affiliated merchant’s website.

What Do You Need To Integrate it With Your Infrastructure: In order to add this feature to the plugin, you only need to provide merhants webservice API, which will provide plugin with information who your affiliated merchants are, and what is the amount of cashback the users can receive from them. If you have a cashback site up and running, you should already have this information available.

2. SERP Notifications

cashback serpWhy This Feature Is Important: There’re billions of web searches conducted every month. Our solution ensures that your users won’t miss your affiliated merchant as they search for online shops on the web. SERP injection displays your icon next to relevant listing on major search engines such as Google, Yahoo, BING.
This immediately alerts user that they can get cashback from your company by purchasing on these sites, making the users prone to shopping through your affiliated merchants, rather than through some other websites. And more purchases made through your merchants means more commission from your affiliated networks.

What Do You Need To Integrate it With Your Infrastructure: SERP notifications is so important for cashback plugins and so easy to integrate into your infrastructure. You only need to provide the merchant’s API with list of your affiliated merchants websites, and the offers you have from them.

3. Last Click Notification

Why This Feature Is Important: It’s not a rare situation when multiple cashback plugins are installed in the user’s browser simultaneously. In this case, at the moment when user purchases a product, another company’s affiliate link may get enabled by a 3rd party browser addon without any notification, thus you will not get any commission from that purchase.
To avoid this you need to add last click notification feature to your cashback extension. Let’s see how it works. When user comes to merchant’s site, the extension starts watching to which domain user gets redirected from the merchant’s site. If it finds 3rd party affiliate link in redirection chain it shows user a notification warning that cashback may be lost, prompting to click on the slider once again to enable your affiliate link.

What Do You Need To Integrate it With Your Infrastructure: This feature is extremely easy to integrate into your existing infrastructure, as it will not require any additional data exchange with your servers, besides the information it can obtain from merchant API, used by Notification Slider and SERP Injection.


4. Coupons Autoapply

coupons autoapply progress

Why This Feature Is Important: The customary coupon browser add-on typically notifies consumers about any and all available coupon codes for the site they are browsing. This places the burden of action on the consumer to browse through the available offers and choose the best coupon from those presented. In some cases, the shopper will be offered more than a dozen available coupons before being prompted to make their selection. As a result, the consumers sometimes do not care about checking for the best coupon when shopping online, losing the opportunity to get a higher discount for the product, and online coupon website owners losing the potential commission they could get from that purchase.

This situation is changed when you add the Coupons Autoapplying to your browser add-on. This feature lets the add-on to automatically find the best coupon available telling how much of a discount he or she will get. This requires only one click of a button from user, and is done in three simple steps:

Quick Facts:

  • Finds and applies the best coupon with minimal user interaction
  • Increases the number of used coupons by up to 50%
  • Extremely easily integrates into existing plugins
  • Supports hundreds of merchants sites, and increasing
1. Add-on adds a button on the checkout page, next to the field where promo codes should be entered. The user just needs to click that button, and add-on will do the rest.
2. While the user is resting, add-on applies all the available coupons one by one, to determine which one gives the highest discount.3. When the best coupon is found, add-on applies it, and tells user how much he/she will save with this coupon. The user just needs to click “finish”, and may proceed with checkout.

Our technology makes it super-easy to use coupons for your users, resulting in more used coupons and more commissions from your affiliate partners. Also, Coupon Autoapply feature is easy to integrate with existing coupon/cashback browser add-ons, and requires almost zero modifications from your API side.

What Do You Need To Integrate it With Your Infrastructure: Besides the standard merchants API, you will need to provide a list of coupons available for each of your merchant. The rest of the heavy lifting related to properly integrating with online shop’s web interface is done by our technology.

5. Cross-browser support

Browser Market Share (Feb 2014):

  • Chrome – 43.44%
  • IE – 23.78%
  • Firefox – 20.95%
  • Safari – 9.96%

Why This Feature Is Important: Several years ago when Internet Explorer owned above 80% of the browser market you could support just this browser in your plugin, and cover the vast majority of potential audience. Now the things have changed, with four main browsers being on the stage, sharing the market more or less evenly. In such circumstances it is important launch your plugin on all the 4 browsers to make sure that you cover entire possible audience, and get the most revenue from your users. Developing for all the 4 browsers, and supporting 4 different browser plugins can be a major burden for a Company not specializing in browser development.
Luckily, our technology not only allows to rapidly develop your plugin for all the major browsers, but we also keep track of all the recent changes in browsers, and update our technology to support them. Our Addons Framework platform, which we use in development of cashback browser plugins, is a perfect choice for your company to rapidly launch cashback plugins that cover all of the browser audience, and to continuously maintain your plugin compatible with all new trends in ever-changing browsers.

What Do You Need To Integrate it With Your Infrastructure: With the help of our Addons Framework, the cashback browser extensions we develop automatically support all the main 4 browsers (IE,FF,Chrome,Safari), and we constantly update our Addons Framework to keep it compatible with all recent changes in browsers.

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